Set Design & Creative

For this shoot, I designed and executed the full set environment, defining the overall visual direction and mood. My role included selecting wallpaper, backdrops, and flooring, creating floral bouquets on site, and assembling the set on the day of the shoot. I also worked directly with the model to communicate the intended feel, ensuring her interaction with the space supported the final composition.

For this shoot, I collaborated on the concept, aiming to capture the feeling of a fun, playful night inspired by prom or a sweet sixteen celebration. I helped develop the visual direction and prepared the set by inflating and arranging the balloons prior to the shoot. On set, I supported styling and worked with the models to ensure the environment felt cohesive, energetic, and visually consistent throughout the shoot.

This shoot centered around creating a playful, summer inspired environment. I designed and built the lemonade stand, created custom signage, and sourced all supporting props, flooring, and backdrops. On set, I assembled the environment and refined details to ensure the space felt cohesive, engaging, and camera ready.

This shoot focused on creating a playful, functional environment designed to support a feature on learning to sew with easy patterns for kids. I designed the set to reflect a creative workspace, selecting all props, sewing supplies, flooring, and backdrops to bring the concept to life. On set, I supported assembly, refined details, and helped direct the shoot to ensure the space felt inviting, organized, and true to the intended story.